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“The Ultimate Guide to Digital Marketing: From Basics to Advanced Tactics”
by
Dr. Pushpendra Khandelwal
“The Ultimate Guide to Digital Marketing: From Basics to Advanced Tactics” by Dr. Pushpendra Khandelwal is a comprehensive book designed for both beginners and professionals in digital marketing. The book covers major areas of digital marketing, including website and mobile application architecture, SEO, SEM, Social Media Marketing, web analytics, blogging, affiliate marketing, and email marketing. It provides practical, hands-on guidance with real-life examples, screenshots, and step-by-step tutorials, especially for tools like Google Ads and Google Analytics. The author emphasizes technical understanding, real-world implementation, and easy-to-understand language to help readers effectively learn and apply digital marketing concepts. The book also highlights the evolving nature of digital marketing and keeps its content adaptable for future updates.
Available on Amazon.in
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